MonMon NovNov 2022202220222022
On behalf of the APC14 Organising Committee: “we would recommend Kelly towards any endeavour.” Virginia Solomon Permaculture Australia A media release that helped a permaculture organisation exceed its event attendance goal by 20%. Why it’s special Engaging...
FriFri NovNov 2022202220222022
The aim of this media release was to promote the government’s investment in STEM and support for scientific research. The more subtle aim was also to celebrate and promote women in STEM. The media release accomplished both aims beautifully. Things to know Content...
FriFri NovNov 2022202220222022
This media release, written for the Australian Minister for Science, attracted a record number of applications for the annual prize it advertised and was so successful it was used as a template for future years. Why it’s special High-performance copy — Attracted...
FriFri NovNov 2022202220222022
Sales deck — copy and design This is an example of a complete sales deck. K. M. Wade crafted the copy and developed the design based on the brand’s style guide. Why it’s special Clean design — Helps prospects absorb the information Powerful story structure —...
FriFri NovNov 2022202220222022
One-page website This is an example one-page website. K. M. Wade wrote the copy and was not involved with the design or web development. Why it’s special Easy-to-understand copy — Helps visitors with no cybersecurity background understand the highly technical...
