Win more sales and
grow your business

K. M. Wade crafts awesome content designed to attract prospects and convert them into loyal customers that keep coming back for more

Do you need more website traffic, blog traffic, customers or clients, revenue ?

High search rankings

So your people can easily find your digital content

If you want people to discover your website when they do a Google search, you need content that ranks well on the search engine results pages (SERPs).

Engagement with customers and prospects at every stage of the sales funnel

Your content can’t just please the search engines though, it also has to engage your readers, from the moment you help them realise they’ve got a problem, through their first purchase, and beyond.

Prospect to customer conversion

So people who see your content will buy from you

It can take a lot of time, resources and/or money to attract leads and prospective customers. Wouldn’t it be great if you could convert more of those prospects into paying customers to boost your sales and return on investment? Your content and copy can help with that.

Brand loyalty

So customers buy from you over and over again and tell all their friends how awesome you are

Your sales could get an even greater boost if your customers keep coming to you for solutions to their problems. Those loyal customers are also more likely to recommend you to their friends and business colleagues. That’s great advertising!

Sharing on social media

So your digital content can be seen by people you’d normally have to pay to reach

Do you know what else provides good advertising? Social media. When you have really useful and engaging content that’s informative, funny or insightful, your social media followers can spread it to hundreds, thousands or even millions of people you’d usually have to pay to reach through traditional advertising strategies.

Here’s what clients say about K. M. Wade’s copywriting, content creation, research and strategy services

It’s been very easy to work with Kelly. She is a highly organised professional who always meets the deadlines and whose work meets and exceeds the expectations.

Carolina Diaz, Managing Director of Nenoos Sydney

Carolina Diaz

— Nenoos Sydney

We are excited to have this blog up!! We are delighted with the blog and hope the mum’s who need the information are too! Thank you so much for writing it, for your high level of research and for persisting through the little edits, including with the images, with good responses.

Minbie logo

Julia Wilson

— Minbie

I have just finished reading your strategy and I must say that you have done a really great job! My thinking is that you deserve every single dollar I paid for it. It is what I had in mind, definitely more developed and structured, plus a few very good ideas I didn’t know they exist or didn’t think about it which add value to the whole thing. Thank you very much!!!

Carolina Diaz, Managing Director of Nenoos Sydney

Carolina Diaz

— Nenoos Sydney

Awesome work Kelly. Thanks for your dedication and patience working through this. Super excited to get it out there to all new and expectant parents to hopefully better guide them through this process.

Torquhil Anderson, Director at Minbie

Torquhil Anderson

— Minbie

Thank you so much for your help Kelly. You’re an amazing writer and editor and your suggestions were so on point.

Anne Greenaway

— Lawyers for Companion Animals

Just a quick email to say I have read this blog it is absolutely outstanding! Thank you very much!

Julia Wilson

— Minbie

Love it all!! Heaps better than was expecting. Thank you great job

Photographer

Thanks for these new product descriptions, they are so much more engaging!

Julia Wilson

— Minbie

Kelly’s social media management was instrumental in achieving our attendance goals.

Katy Bates

— ACT PermaFest

Wow, she is sooooo impressive, she really knows her stuff. Being able to rely on the preciseness of the knowledge is VIP = trust for us and for our [customers].

Julia Wilson

— Minbie

On behalf of the APC14 Organising Committee: “we would recommend Kelly towards any endeavour.”

Logo: APC14 Australasian Permaculture Convergence

Virginia Solomon

— Permaculture Australia

That makes so much sense, great advice!

Julia Wilson

— Minbie

Loving all the SEO tips. Thanks for doing this in great detail.

Torquhil Anderson, Director at Minbie

Torquhil Anderson

— Minbie

Kelly’s media release was instrumental in achieving our attendance goals.

Katy Bates

— ACT PermaFest

Services we offer

  • Research
  • Content
  • Copy
  • Strategy

K. M. Wade research services

80% of the work in creating any piece of content is the research. If you want to save time on your next project, K. M. Wade can do the following for you:

  • SEO audit

    Learn what’s working on your website and where you can improve so you can make the most of your existing assets and make data-backed plans to guide your future efforts and investment

  • SEO keyword research

    Give your content the best chance of ranking highly on Google (and other search engines)

  • Topic research

    Give your target audience real value with comprehensive and accurate content

  • Competitor content research

    Know what works well and what doesn’t; and make sure your content is better than anything else out there

  • Competitor SEO analysis

    Know what your competitors are doing behind the scenes and get tips on how you can become more competitive

K. M. Wade content writing packages and services

You know you need to publish regular, quality content but there’s only so much time in the day — and writing engaging content is harder than it looks! Take the hard work out of publishing content and:

  • Save time

    So you can focus on what you do best

  • Appeal to your target audience

    So they’ll like your brand and want to support you; and so they want to consume your content

  • Engage with your audience

    So they feel heard; and so you know exactly what their problems are and the kinds of solutions they need

  • Demonstrate your expertise

    So prospects trust you

  • Nurture your leads

    So more of them are ready to buy sooner

  • Inspire loyalty

    So customers keep coming back to you again and again, increasing your sales and your return on your marketing and advertising investments

K. M. Wade can produce awesome one-off pieces of content or we can tailor a content marketing package to your needs.

  • Blog posts
  • Articles
  • Thought leadership
  • Interviews
  • Case studies
  • Email newsletters
  • Social media posts
  • Brochures
  • eBooks
  • Whitepapers
  • Other kinds of lead magnets
  • Inbound marketing campaigns
  • Content marketing packages
  • And more

K. M. Wade copywriting services

Content drives sales but it’s copy that actually makes the sale happen (and gets leads to open your emails, click on your links, come to your event, consume your next piece of content… you get the idea). With K. M. Wade copywriting services you get:

  • Consistency

    Your content and copy will be written by the same experienced writer. So all your marketing assets will share one voice and build on each other to efficiently turn your prospects into loyal customers.

  • Persuasive copy

    Persuasive copy will help you achieve your business goals. That may be more sales, but it might also be more engagement, more email opens and clicks, or more customer enquires.

  • SEO copywriting

    If you want your target market to find your digital copy, it needs to be optimised for search engines. SEO-friendly copy is written for humans first and also maximises rankings on Google (and other search engines) — so more people will find your copy and enjoy reading it.

If you want to sell something, K. M. Wade can craft the copy that will help you:

  • Websites
  • Paid ads
  • Social media ads and posts
  • Landing pages
  • Product descriptions
  • Email newsletters
  • Warm email prospecting scripts
  • Pitch templates
  • Media releases
  • Headlines and subject lines
  • Flyers and brochures
  • Business cards
  • CTAs (call-to-actions)
  • And more

K. M. Wade marketing strategy services

If you’re serious about winning more sales and growing your business, every one of your marketing assets needs to be strategic. Every piece of content and copy you publish should be a piece in your overall marketing puzzle. Choose K. M. Wade strategy services if you want to:

  • Know your goals

    So you know what you’re working towards

  • Know how to measure success

    So you know what’s working and when you need to take a new approach

  • Know how your content and copy will work together to achieve your goals

    So you build a cohesive set of marketing assets that contribute to a whole that is greater than the sum of its parts

  • Know what content you need

    So you never waste time on content that’s not going to achieve your business goals

  • Know when you need it

    So you can plan your resources and never miss a date

  • Know who will produce, deploy, promote and update your content

    So everyone on your team knows their responsibilities and you can allocate appropriate resources to hiring extra help when needed

  • Know how you’ll manage your content

    So everyone on your team always knows where to find what they need when they need it

  • Know what platforms to use

    So you’re disseminating content in places where your target audience can find it

Choose the strategy service that suits your business, goals and project:

  • Content audit
  • SEO strategy and planning
  • Integrated content strategy
  • Marketing strategy and planning
  • Digital marketing strategy and planning
  • Website planning
  • Blog strategy
  • Blog post planning
  • Backlink strategy and planning
  • Social media strategy and planning
  • Guest blogging strategy and planning
  • Brand voice guidelines
  • Style guides
  • Competitor analysis
  • And more

Meet some of our wonderful clients

Businesses we serve

B2C

Capture the attention of your target market and secure more repeat customers

B2B

Attract the businesses you want to work with and keep them buying from you time and time again

Product retailers

Attract buyers and keep them opening their wallets to you again and again

Service providers

Attract your target market and win repeat clients

Bricks and mortar

Drive foot traffic to your physical shop and keep buyers coming back for more

Ecommerce

Drive traffic to your online shop and keep customers coming back for more

Small businesses

Get ahead of your competitors and carve out your unique niche so you can sell more to those who value what you offer

Authors

Attract readers and win their hearts so they buy all your books

Get in touch now

… and learn how K. M. Wade can help you boost your sales and grow your business. All your contact details will be handled in accordance with the K. M. Wade privacy policy and we’ll get back to you within 2 business days.

Send us an email

info@kmwade.com

Give us a call or text us

+61 (0) 439 367 421

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