Julia Wilson
Co-Founder, Minbie
“Wow, [Kelly] is sooooo impressive, she really knows her stuff. Being able to rely on the preciseness of the knowledge is VIP = trust for us and for our customers.”
Does your content tantalise, entice, energise and inspire?
If not, you need a content writer and copywriter who knows how to make your brand shine with words that convert prospects and keep customers coming back for more. I can work with you to create content that encourages:
High search rankings
If you want people to discover your website when they do a Google search, you need content that ranks well on the search engine results pages (SERPs).
Engagement with customers and prospects at every stage of the sales funnel
Your content can’t just please the search engines though, it also has to engage your readers, from the moment you help them realise they’ve got a problem, through their first purchase, and beyond.
Prospect to customer conversion
It can take a lot of time, resources and/or money to attract leads and prospective customers. Wouldn’t it be great if you could convert more of those prospects into paying customers to boost your sales and return on investment? Your content and copy can help with that.
Brand loyalty
Your sales could get an even greater boost if you encourage customers to keep buying your products/services through targeted content and copy. Loyal customers who keep coming back to you for solutions to their problems are also more likely to recommend you to their friends and business colleagues. That’s great advertising!
Sharing on social media
Do you know what else provides good advertising? Social media. When you have really useful and engaging content that’s informative funny or insightful, your social media followers can spread it to hundreds, thousands or even millions of people you’d usually have to pay to reach through traditional advertising strategies.
Great content and copy can…
Address a prospect or customer’s needs and position you as an expert and leader in your industry. Every piece of your content should do this regardless of whether the piece is a blog post, an email, a media release, a print brochure or anything in between.
A good copywriter will craft stellar words that can lead prospects in your target market through the buyer journey and convert them into paying customers. A great copywriter can get customers singing your praises and keep them coming back for more.
You need a copywriter if…
😖 you’re frustrated by low web traffic and a low conversion rate
😖 you grind your teeth at the thought of trying to write content that engages humans and also ranks highly in search results
😖 it makes you cranky that you know your product would really help people but you just can’t find the words to explain how
If any of that resonates, then you need a copywriter that can produce persuasive copy and SEO-friendly content for every stage of your sales funnel or flywheel.
I am the copywriter for you
I specialise in creating well-researched, SEO-friendly, persuasive and engaging content. I have more than 10 years of professional writing, research project management, teaching and business experience, which I leverage for every client I work with.
My expertise is in providing the full scope of strategy, planning, education, execution and promotion required for successful content marketing. I love helping businesses achieve their goals and make a positive impact on the lives of their customers and clients.
I would love to work with you if:
✔️ You want people to buy your products, book you for your services and tell all their friends just how awesome you are.
✔️ You need engaging content that will show people you’re the authority in your field.
✔️ You want a writer who’s experienced, reliable and easy to work with – someone who can produce your copy with limited direction so you can focus on what you do best.
What I can do for you
Blog posts
Highly shareable content to increase your web traffic
Content strategy
Know what you need, when you need it
Editing
Make your content the best it can be
Emails
Nurture prospects and leads
Media releases
Tell the world your story
Product descriptions
Sell your products
Social media posts
Engage with your customers
Web pages
Position your business as an authority and leader in your industry
Content marketing packages
Packages to help you hit the ground running
Certifications for your piece of mind
What clients are saying about Kelly
Recent testimonials
Virginia Solomon
Chair, Permaculture Australia
On behalf of the APC14 Organising Committee: "we would recommend Kelly towards any endeavour."
