Privacy Policy

Who we are

K. M. Wade is a small marketing agency run by Dr Kelly Wade. Our website address is:, and throughout this privacy policy, it’s referred to as ‘the site’ or ‘the website’.


When visitors leave comments on the site we collect the data shown in the comments form, so we the comments can be published on our site. We also collect the visitor’s IP address and browser user agent string. We collect this information, so we can more easily detect and eliminate spam.

An anonymised string created from your email address (also called a hash) may be provided to the Gravatar service to see if you are using it. The Gravatar service privacy policy is available here: After approval of your comment, your profile picture is visible to the public in the context of your comment.


If you upload images to the website, you should avoid uploading images with embedded location data (EXIF GPS) included. Visitors to the website can download and extract any location data from images on the website.


Privacy is important to us personally. And therefore, it’s also important for us that we protect your privacy as much as possible. As such, we have done our best to build a website that doesn’t rely on cookies. However, there are some instances when we have been unable to find an alternative solution. In circumstances where we do serve cookies, they’re set up to protect your privacy as much as possible. And in circumstances where third-parties serve cookies through our site, we’ve provided instructions below for how you can opt out of those cookies.

First-party cookies

If you leave a comment on our site you may opt-in to saving your name, email address and website in cookies. These are for your convenience, so that you do not have to fill in your details again when you leave another comment. These cookies will last for one year.

If you visit our login page, we will set a temporary cookie to determine if your browser accepts cookies. This cookie contains no personal data and is discarded when you close your browser.

When you log in, we will also set up several cookies to save your login information and your screen display choices. Login cookies last for two days, and screen options cookies last for a year. If you select “Remember Me”, your login will persist for two weeks. If you log out of your account, the login cookies will be removed.

If you edit or publish an article, an additional cookie will be saved in your browser. This cookie includes no personal data and simply indicates the post ID of the article you just edited. It expires after 1 day.

Google Analytics cookies

For your privacy, we have set up a cookie-free implementation of Google Analytics.

Twitter analytics tools

From time to time, this website may use Twitter’s analytics capabilities. Should you wish to opt out of this without opting out of all cookies, please follow Twitter’s ‘privacy controls’ guidelines.

Social media

Components of a number of social media platforms are integrated on this website. This enables you to more easily share our information on social media.

If you are logged into a social media account and you visit a page on this website that has a component from that social media platform integrated into it, that social media platform can detect which pages of this website you have visited and store that information. If you click on a social media button that is integrated into this website (such as a ‘like’ or ‘share’ button) or if you submit a comment, then that social media platform can match that action with your social media account and store that personal data.

You can prevent this by logging out of your social media account prior to visiting this website. Each social media platform may also provide tools or settings that enable you to opt out of this kind of data transmission. More information about how each social media platform might obtain and use your personal data can be obtained from each social media platform’s privacy policy.

We do not collect, store or use this personal information.

Embedded content from other websites

Articles on this site may include embedded content (e.g. videos, images, articles, etc.). Embedded content from other websites behaves in the exact same way as if the visitor has visited the other website.

These websites may collect data about you, use cookies, embed additional third-party tracking, and monitor your interaction with that embedded content, including tracking your interaction with the embedded content if you have an account and are logged in to that website.

Who we share your data with

We use the information we collect to provide, maintain, protect and improve the Service that we offer. We don’t sell your data. And we don’t share it with anyone who doesn’t need to have it.

If you request a password reset, your IP address will be included in the reset email.

If you leave a comment on our site, the data and comment you share may be checked through an automated spam detection service.

With your permission, we may send you emails about our service, blog, products, and other updates. When you grant your permission, we enter the data you share with us into our email marketing service.

We have implemented reCAPTCHA v3 on this site. Our use of reCAPTCHA v3 is subject to the Google Privacy Policy and Terms of Use. We only use reCAPTCHA to fight spam and abuse on this site. reCAPTCHA is not be used for any other purpose.

How long we retain your data

If you leave a comment, the comment and its metadata are retained indefinitely. This is so we can recognise and approve any follow-up comments automatically instead of holding them in a moderation queue.

If you sign up for our mailing list, we’ll keep your data in our email marketing platform until you unsubscribe.

If you register on our website, we also store the personal information you provide in your user profile. All users can see, edit, or delete their own personal information at any time (except they cannot change their username). Website administrators can also see and edit that information.

What rights you have over your data

If you have an account on this site, have signed up for our mailing list, have purchased something from us, or have left comments, you can request an exported file of the personal data we hold about you, including any data you have provided to us. You can also request that we erase any personal data we hold about you. This does not include any data we are obliged to keep for administrative, legal, or security purposes. You can do this by contacting us via any of the methods listed on our contact page.

If you sign up for our mailing list and later change your mind, you may withdraw your consent for us to contact you and/or for the continued collection, use or disclosure of your information, at anytime by clicking on the unsubscribe link in any email and then following the subsequent directions, or by contacting us via any of the methods listed on our contact page.

If you ask us to delete all your data, note, we will need to keep sufficient data to contact you about any existing orders you might have. When your order is complete, we will delete your data. And if you ask us not to contact you, again, we’ll still need to contact you if we need to discuss any existing orders you’ve placed with us. We won’t contact you for any other purpose.