Posted on

What is SEO?

SEO stands for search engine optimisation and it’s the process of optimising websites and searchable web content so that they’re displayed earlier in a search engine’s unpaid search results. This increases the visibility of your online content, which drives traffic and can ultimately boost sales (or other desired actions like donations for charities and petition signatures for movements). Content that has been optimised for better search engine visibility is often referred to as SEO-friendly content.

What is SEO?: The sits below an image of scrabble tiles that spell out SEO

Continue reading What is SEO?