Writing for Business
What is content marketing?
Content marketing is an inbound marketing approach that relies on creating, distributing and promoting engaging content to a well-defined target audience.
Writing for Business
How to work with and get the most out of a freelance writer
If you’re investing in freelancer writing services, you want to get the most out of your fee. Learn how to do just that with these 13 tips.
Writing for Business
How to choose a freelance writer
Learn how to choose a freelance writer so you can hire the best help for your business. Understand what to look for and learn to ask the right questions.
Writing for Business
Do you need a freelance writer?
Do you need a freelance writer? This article will help you choose between DIY & outsourcing + permanent & freelance writing.
Writing for Business
What is a blog?
What is a blog? A blog is a log of information published on the web. Blog posts are often used in content marketing to boost sales.
Writing for Business
Why are freelancers so expensive?
Freelance rates can seem exorbitant at first but many freelancers are undercharging without realising it and many businesses are getting a really bargain.
Writing for Business
The top 12 causes of low web traffic
Causes of low web traffic: Learn about the top 12 causes of low web traffic that might be harming your business or brand.
Writing for Business
What is low web traffic and why is it a problem?
Low web traffic: Are you disappointed by your website’s performance? Low web traffic may be one of your issues and it could be affecting your bottom line.
Writing for Business
What’s the difference between copy and content?
What is copy? The line between content and copy is quite blurry making it difficult to learn the difference between copy and content. Wonder no longer.
Family Reading
When should you read to your child?
Many parents wanting to do what’s best for their child wonder when they should start reading to their child. Before birth? Immediately after birth? At 6 months of age? Some also wonder whether they should only be reading to their child at bedtime. If this sounds familiar, find out all you need to know to make the right reading decision for your child.