The things you offer can make a real difference to the lives of your customers. And if you’re like most business owners, you would love to help as many people as possible and at the same time, generate all the money you need to fulfil your heart’s desires.
But there’s a big problem.
Shoppers today are constantly bombarded with opportunities and ads, so it’s really hard to get a word in edge wise to make sure people know about you and the awesome things you offer.
If you want to stand out from the crowd and bring customers flooding to your door, you need to publish content that gets your business in front of the people you can help and grabs their attention, solves their problems, proves your expertise in a way that appeals to them and efficiently funnels them to your sales messages, which then get them opening their wallets. And if you want customers to keep coming back to you, you need to publish content that ensures they get the most out of their purchases.
Following a comprehensive content strategy will give you the roadmap you need to make that happen.
Unfortunately, even junior content strategists cost an arm and a leg. And if you want top-level advice, you’re looking at tens of thousands of dollars.
Big corporations have the budget for these kinds of expenses. Small businesses don’t. Small business owners are left to muddle along as best they can.
And that’s where the K. M. Wade Master your Content Strategy Course comes in.
It’s designed for people like you… People who want a way to win more sales and grow their business without having to take out a loan to hire an expert content strategist.
The Master your Content Strategy Course is your easy, step-by-step guide to creating effective content strategies that guide you towards even your most ambitious business goals
And because the course breaks down every step of the strategy creation process, it even works if you’ve never created a content strategy before and you have zero marketing training.
In fact, by the time you get to the end of it, you’ll have the skills to create content strategies for all your business-owning friends too!
That’s because this course teaches you how to complete every single part of a content strategy in small, easy-to-understand and implement steps.
Need help conducting SWOT analyses? The course includes step-by-step instructions for that.
Struggling with setting SMART goals? Detailed guidance about that is in the course too.
Overwhelmed by the thought of turning those key bits of info into all the nuggets of gold that need to go into each part of a strategy? This course will lead you through every part of the process, breaking down every piece of the puzzle and showing you how you can put the pieces together to complete your own content strategy puzzle.
Hi! I’m a full-funnel marketing specialist based in Australia and the founder of K. M. Wade. I specialise in helping businesses like yours win more sales and generate sustainable growth by crafting strategic marketing assets for your entire sales funnel. My skills span the gamut of research, content writing, copywriting, strategy and education. And when I’m not helping clients, I love spending time outdoors and doing creative activities with my family.